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Sole Purpose: Dior x Birkenstock

Dior x birkenstock

Dior x Birkenstock. What more could you need?

Dior really need no introduction. They have been, and continue to be, one of the most prominent fashion houses globally.

Few could argue against the significant contribution Dior has made in the world of fashion. Now, under the artistic direction of Kim Jones, the Paris based fashion house is going from strength to strength. 

Dior x Birkenstock

As hinted at one Instagram by Dior’s Senior Footwear Designer Thibo Denis, it looks like Dior’s footwear studio are collaborating with footwear legends Birkenstock. 

Birkenstock has been one of the leaders in functional yet fashionable footwear for two and half centuries and their popularity refuses to waver. In fact, Birkenstock’s popularity has risen dramatically over the last few years. 

In 2020 alone, Birkenstocks sales went up 225% according to an article published by NPR in the same year. This is largely in part down to the ‘sandals with socks’ trend being in vogue for much of 2020, and the trend has remained popular. 

As 2022 kicks off, Birkenstock continues to stay at the forefront of contemporary footwear. In particular, the Birkenstock Boston model is quickly becoming the Birkenstock of the year. 

The collaboration between the two brands is sure to divide opinion, after all, they can be seen as an overly expensive slipper. However, whether you like them or not, this collaboration will only enhance both brands’ status in the world of fashion in a year set to be more competitive than ever.

What do you think of the Dior x Birkenstock collaboration?

Image credit: @_thibo